{"id":3773,"date":"2025-02-24T11:04:55","date_gmt":"2025-02-24T10:04:55","guid":{"rendered":"https:\/\/dev.bertakomm-v3.berta-bewegt.ch\/angebot\/strategie-und-beratung\/"},"modified":"2026-01-14T15:59:46","modified_gmt":"2026-01-14T14:59:46","slug":"strategie-et-conseil","status":"publish","type":"angebot","link":"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/","title":{"rendered":"Strat\u00e9gie et Conseil"},"content":{"rendered":"\n
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Tout commence par une analyse rigoureuse : o\u00f9 vous situez-vous aujourd\u2019hui ? Quelles opportunit\u00e9s et quels enjeux marquent votre contexte ? Nous d\u00e9veloppons une strat\u00e9gie de communication \u00e0 fort impact, clarifions votre message et d\u00e9ployons des actions cibl\u00e9es. Que ce soit comme partenaire de r\u00e9flexion, conseiller strat\u00e9gique ou coach de campagne, nous vous accompagnons avec fiabilit\u00e9. Notre m\u00e9thode : collaborative, pr\u00e9cise et tourn\u00e9e vers les r\u00e9sultats.<\/strong><\/p>\n <\/div>\n\n <\/div>\n <\/section>\n \n\n\n\n\n\n\n\n

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<\/div>\n\n \n \"Format\"\n \"Format\"\n \"Format\"\n <\/div>\n\n <\/section>\n \n\n\n\n\n\n\n
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\n Campagnes de votations <\/h3>\n <\/div>\n \n \n
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Nous concevons des campagnes strat\u00e9giques – du r\u00e9cit et de la feuille de route au contenu pour les r\u00e9seaux sociaux et les m\u00e9dias traditionnels. <\/p>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n

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\n Strat\u00e9gie en Public Affairs <\/h3>\n <\/div>\n \n \n
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Une position claire, des arguments solides : nous amenons vos th\u00e9matiques dans le d\u00e9bat politique et renfor\u00e7ons votre visibilit\u00e9 aupr\u00e8s des acteurs cl\u00e9s. <\/p>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n

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\n Gestion des stakeholders <\/h3>\n <\/div>\n \n \n
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Nous identifions les acteurs cl\u00e9s et structurons le dialogue avec les d\u00e9cideurs de mani\u00e8re syst\u00e9matique et durable.<\/p>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n

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\n Concepts de storytelling <\/h3>\n <\/div>\n \n \n
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Partager des \u00e9motions plut\u00f4t que de faire la morale : gr\u00e2ce \u00e0 un storytelling strat\u00e9gique, nous d\u00e9veloppons des messages de marque qui interpellent votre public cible.<\/p>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n

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\n Workshops <\/h3>\n <\/div>\n \n \n
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Qu’il s’agisse d’un workshop strat\u00e9gique ou d’un coaching en communication, nous affinons les profils, identifions les messages cl\u00e9s et d\u00e9veloppons des concepts clairs.<\/p>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n

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\n Evaluation de l\u2019efficacit\u00e9 <\/h3>\n <\/div>\n \n \n
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Qu’est-ce qui fonctionne vraiment ? Nous d\u00e9finissons des objectifs mesurables, analysons la port\u00e9e, l\u2019engagement et l\u2019impact \u2013 pour ajuster votre communication \u00e0 partir des donn\u00e9es collect\u00e9es.<\/p>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n \n\n\n\n","protected":false},"featured_media":4943,"template":"","class_list":["post-3773","angebot","type-angebot","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nStrat\u00e9gie et Conseil | BERTAKOMM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Strat\u00e9gie et Conseil\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/\" \/>\n<meta property=\"og:site_name\" content=\"BERTAKOMM\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-14T14:59:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/Schachpferd-Orange.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Strat\u00e9gie et Conseil | BERTAKOMM","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/","og_locale":"fr_FR","og_type":"article","og_title":"Strat\u00e9gie et Conseil","og_url":"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/","og_site_name":"BERTAKOMM","article_modified_time":"2026-01-14T14:59:46+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/Schachpferd-Orange.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/","url":"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/","name":"Strat\u00e9gie et Conseil | BERTAKOMM","isPartOf":{"@id":"https:\/\/bertakomm.ch\/#website"},"primaryImageOfPage":{"@id":"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/#primaryimage"},"image":{"@id":"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/#primaryimage"},"thumbnailUrl":"https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/20251126_bk_website-2026_office-57-scaled.jpg","datePublished":"2025-02-24T10:04:55+00:00","dateModified":"2026-01-14T14:59:46+00:00","breadcrumb":{"@id":"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/#primaryimage","url":"https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/20251126_bk_website-2026_office-57-scaled.jpg","contentUrl":"https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/20251126_bk_website-2026_office-57-scaled.jpg","width":2560,"height":1707},{"@type":"BreadcrumbList","@id":"https:\/\/bertakomm.ch\/fr\/offre\/strategie-et-conseil\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bertakomm.ch\/fr\/"},{"@type":"ListItem","position":2,"name":"Angebote","item":"https:\/\/bertakomm.ch\/angebot\/"},{"@type":"ListItem","position":3,"name":"Strat\u00e9gie et Conseil"}]},{"@type":"WebSite","@id":"https:\/\/bertakomm.ch\/#website","url":"https:\/\/bertakomm.ch\/","name":"BERTAKOMM","description":"Strategisch. 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