{"id":2868,"date":"2025-02-24T13:39:51","date_gmt":"2025-02-24T12:39:51","guid":{"rendered":"https:\/\/dev.bertakomm-v3.berta-bewegt.ch\/kunde\/oeffentliche-hand\/"},"modified":"2026-09-23T15:48:22","modified_gmt":"2026-09-23T13:48:22","slug":"public-sector","status":"publish","type":"kunde","link":"https:\/\/bertakomm.ch\/en\/dienstleistungen\/public-sector\/","title":{"rendered":"Public Sector"},"content":{"rendered":"\n            <section class=\"text-narrow-block block-margins scrollMagic-block visibleInBackend\" data-uid=\"6adb641389eaa\" id=\"\">\n            <div class=\"text-narrow-block-inner-container\">\n                <div class=\"default-text-wrapper lead-text-wrapper\">\n                    <p data-start=\"968\" data-end=\"1256\">We help federal offices, cantons, and municipalities communicate effectively \u2014 clearly, accessibly, and across all channels. Whether it\u2019s a construction project, a consultation process, or crisis communication, public authorities are now more than ever in direct dialogue with the public.<\/p>\n<p data-start=\"1258\" data-end=\"1695\">To ensure information reaches people clearly, on time, and in the right way, you need clear structures, plain language, and a strategy that considers different stakeholder groups. We support public institutions with internal and external communication \u2014 from analysis and strategy through to hands-on implementation. We understand the workflows and needs of public administration and develop solutions that work in day-to-day operations.<\/p>\n                <\/div>\n\n                            <\/div>\n        <\/section>\n    \n\n\n\n\n\n\n\n            <section class=\"points-block block-margins\" id=\"\">\n            <div class=\"points-cards\">\n                            <div class=\"point-card scrollMagic-block  visibleInBackend\" data-uid=\"6adb64138bf89\">\n                    <div class=\"point-card-inner-wrapper\">\n                        <div>\n                                                            <div class=\"point-card-title-wrapper \">\n                                    <h3 class=\"text-orange mb_0\">\n                                        Strategic Communication                                    <\/h3>\n                                <\/div>\n                            \n                            \n                                                            <div class=\"small-text-wrapper default-text-wrapper medium-text-wrapper\">\n                                    <p class=\"mb_0\">We develop communication strategies, strengthen your positioning, and create clarity \u2013 both internally and externally.<\/p>\n                                <\/div>\n                            \n                                                    <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"point-card scrollMagic-block delay-1 visibleInBackend\" data-uid=\"6adb64138bf8c\">\n                    <div class=\"point-card-inner-wrapper\">\n                        <div>\n                                                            <div class=\"point-card-title-wrapper \">\n                                    <h3 class=\"text-orange mb_0\">\n                                        Project and Change Communication                                    <\/h3>\n                                <\/div>\n                            \n                            \n                                                            <div class=\"small-text-wrapper default-text-wrapper medium-text-wrapper\">\n                                    <p class=\"mb_0\">We support construction projects, reorganizations, and other transformations \u2013 in a transparent and dialogue-oriented way.<\/p>\n                                <\/div>\n                            \n                                                    <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"point-card scrollMagic-block  visibleInBackend\" data-uid=\"6adb64138bf8d\">\n                    <div class=\"point-card-inner-wrapper\">\n                        <div>\n                                                            <div class=\"point-card-title-wrapper \">\n                                    <h3 class=\"text-orange mb_0\">\n                                        Information Campaigns                                    <\/h3>\n                                <\/div>\n                            \n                            \n                                                            <div class=\"small-text-wrapper default-text-wrapper medium-text-wrapper\">\n                                    <p class=\"mb_0\">We design and implement campaigns for awareness, participation, or public engagement \u2013 both online and offline.<\/p>\n                                <\/div>\n                            \n                                                    <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"point-card scrollMagic-block delay-1 visibleInBackend\" data-uid=\"6adb64138bf8e\">\n                    <div class=\"point-card-inner-wrapper\">\n                        <div>\n                                                            <div class=\"point-card-title-wrapper \">\n                                    <h3 class=\"text-orange mb_0\">\n                                        Participation &#038; Dialogue                                    <\/h3>\n                                <\/div>\n                            \n                            \n                                                            <div class=\"small-text-wrapper default-text-wrapper medium-text-wrapper\">\n                                    <p class=\"mb_0\">We create participation formats, gather feedback, and foster exchange between public administration and the population.<\/p>\n                                <\/div>\n                            \n                                                    <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"point-card scrollMagic-block  visibleInBackend\" data-uid=\"6adb64138bf8f\">\n                    <div class=\"point-card-inner-wrapper\">\n                        <div>\n                                                            <div class=\"point-card-title-wrapper \">\n                                    <h3 class=\"text-orange mb_0\">\n                                        Media and Public Relations                                    <\/h3>\n                                <\/div>\n                            \n                            \n                                                            <div class=\"small-text-wrapper default-text-wrapper medium-text-wrapper\">\n                                    <p class=\"mb_0\">We assist with press releases, public statements, crisis communication, and proactive agenda setting.\r\n\r\n<\/p>\n                                <\/div>\n                            \n                                                    <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"point-card scrollMagic-block delay-1 visibleInBackend\" data-uid=\"6adb64138bf90\">\n                    <div class=\"point-card-inner-wrapper\">\n                        <div>\n                                                            <div class=\"point-card-title-wrapper \">\n                                    <h3 class=\"text-orange mb_0\">\n                                        Websites for Projects &#038; Participation                                    <\/h3>\n                                <\/div>\n                            \n                            \n                                                            <div class=\"small-text-wrapper default-text-wrapper medium-text-wrapper\">\n                                    <p class=\"mb_0\">We develop microsites and platforms for construction projects, public involvement, or information services.<\/p>\n                                <\/div>\n                            \n                                                    <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/section>\n    \n\n\n\n\n\n\n                        <section class=\"custom-video-block block-margins ratio-16-9\" id=\"\">\n                <div class=\"video-blocks\">\n                    <div class=\"video-block videos-per-row-1 scrollMagic-block visibleInBackend\" data-uid=\"6adb64138c1ab\">\n                        <div class=\"video-inner-container\">\n                            <div class=\"video-play-wrapper play-icon-visible\" style=\"background-image: url('')\">\n                                <svg width=\"64\" height=\"64\" viewBox=\"0 0 64 64\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                    <rect x=\"2.66667\" y=\"2.66667\" width=\"58.6667\" height=\"58.6667\" rx=\"29.3333\" fill=\"transparent\"\/>\n                                    <rect x=\"2.66667\" y=\"2.66667\" width=\"58.6667\" height=\"58.6667\" rx=\"29.3333\" stroke=\"#fff\" stroke-width=\"5.33333\"\/>\n                                    <g clip-path=\"url(#clip0_4398_5754)\">\n                                        <mask id=\"mask0_4398_5754\" style=\"mask-type:alpha\" maskUnits=\"userSpaceOnUse\" x=\"16\" y=\"16\" width=\"32\" height=\"32\">\n                                            <rect x=\"16\" y=\"16\" width=\"32\" height=\"32\" fill=\"#fff\"\/>\n                                        <\/mask>\n                                        <g mask=\"url(#mask0_4398_5754)\">\n                                            <path d=\"M23 44L23 20L45 32L23 44Z\" fill=\"#fff\"\/>\n                                        <\/g>\n                                    <\/g>\n                                    <defs>\n                                        <clipPath id=\"clip0_4398_5754\">\n                                            <rect width=\"32\" height=\"32\" fill=\"white\" transform=\"translate(16 16)\"\/>\n                                        <\/clipPath>\n                                    <\/defs>\n                                <\/svg>\n                            <\/div>\n\n                            <iframe id=\"vimeo-player-6adb64138c1a8\" src=\"https:\/\/player.vimeo.com\/video\/1145997259?api=1&#038;player_id=vimeo-player-6adb64138c1a8\" title=\"Vimeo Video\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe>                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/section>\n            \n\n\n\n\n\n\n            <section class=\"points-block block-margins\" id=\"\">\n            <div class=\"points-cards\">\n                            <div class=\"point-card scrollMagic-block  visibleInBackend\" data-uid=\"6adb64138c360\">\n                    <div class=\"point-card-inner-wrapper\">\n                        <div>\n                                                            <div class=\"point-card-title-wrapper \">\n                                    <h3 class=\"text-orange mb_0\">\n                                        Key Visuals &#038; Layout Conzepts                                    <\/h3>\n                                <\/div>\n                            \n                            \n                                                            <div class=\"small-text-wrapper default-text-wrapper medium-text-wrapper\">\n                                    <p class=\"mb_0\">We design clear, recognizable visuals for flyers, websites, posters, and more \u2013 for cross-media use.<\/p>\n                                <\/div>\n                            \n                                                    <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"point-card scrollMagic-block delay-1 visibleInBackend\" data-uid=\"6adb64138c362\">\n                    <div class=\"point-card-inner-wrapper\">\n                        <div>\n                                                            <div class=\"point-card-title-wrapper \">\n                                    <h3 class=\"text-orange mb_0\">\n                                        Accessible Communication                                    <\/h3>\n                                <\/div>\n                            \n                            \n                                                            <div class=\"small-text-wrapper default-text-wrapper medium-text-wrapper\">\n                                    <p class=\"mb_0\">We ensure your content is understandable and accessible to all \u2013 linguistically, visually, and technically.<\/p>\n                                <\/div>\n                            \n                                                    <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"point-card scrollMagic-block  visibleInBackend\" data-uid=\"6adb64138c363\">\n                    <div class=\"point-card-inner-wrapper\">\n                        <div>\n                                                            <div class=\"point-card-title-wrapper \">\n                                    <h3 class=\"text-orange mb_0\">\n                                        Nationwide Implementation                                    <\/h3>\n                                <\/div>\n                            \n                            \n                                                            <div class=\"small-text-wrapper default-text-wrapper medium-text-wrapper\">\n                                    <p class=\"mb_0\">We support projects across Switzerland \u2013 with experience in all regions and languages.<\/p>\n                                <\/div>\n                            \n                                                    <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/section>\n    \n\n\n\n\n\n\n\n    <section class=\"images-slider-block block-margins\" id=\"\">\n        \n                    <div class=\"images-as-block\">\n                                                            <div class=\"image-inner-container scrollMagic-block  visibleInBackend\" data-uid=\"6adb64138db27\">\n                            <div class=\"image-wrapper image-wrapper-left\">\n                                <img src=\"https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/St\u200cadtkaserne-Frauenfeld_2024_DROHNE_DJI_0875_026.jpg_compressed.jpeg\" alt=\"Aerial view of the old town of Frauenfeld\"  srcset=\"https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/St\u200cadtkaserne-Frauenfeld_2024_DROHNE_DJI_0875_026.jpg_compressed.jpeg 1707w, https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/St\u200cadtkaserne-Frauenfeld_2024_DROHNE_DJI_0875_026.jpg_compressed-600x450.jpeg 600w, https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/St\u200cadtkaserne-Frauenfeld_2024_DROHNE_DJI_0875_026.jpg_compressed-768x576.jpeg 768w, https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/St\u200cadtkaserne-Frauenfeld_2024_DROHNE_DJI_0875_026.jpg_compressed-1536x1152.jpeg 1536w\" sizes=\"(max-width: 1707px) 100vw, 1707px\" decoding=\"async\" loading=\"eager\" \/>\n                            <\/div>\n                        <\/div>\n                                                                                <div class=\"image-inner-container scrollMagic-block delay-1 visibleInBackend\" data-uid=\"6adb64138dbfd\">\n                            <div class=\"image-wrapper image-wrapper-right\">\n                                <img src=\"https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/Passarelle-scaled.jpg\" alt=\"Resident with a walker and a nurse on a footbridge\"  srcset=\"https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/Passarelle-scaled.jpg 2560w, https:\/\/bertakomm.ch\/wp-content\/uploads\/2025\/02\/Passarelle-600x387.jpg 600w, 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